Parisian Love

Google · 8.6M views · 2009 · 0:52

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Why Hacker News recommends it

HN cites it as a model of emotional product storytelling and as inspiration for visualizing one's own search history as a narrative.

What it is

Google's 2009 'Search Stories' ad, shown in the Super Bowl, tells the story of an American who falls in love in Paris entirely through search queries.

Recommended by 1 HN commenters across 1 different months, 2010 to 2025.

What Hacker News said

Recommends vardump · 2022-10 · on “How fateful?”

Hmm... something like this? Maybe this video left out the brainwashing part. [this video] (Google's famous ad, "Parisian Love", worth watching for those who haven't seen it yet)

Cites clemesha · 2010-07 · on “This is how you pitch a new piece of technology. ”

Google's "Parisian Love" ad is an extremely potent, real world example of using similar emotions to sell a product: [this video]

Cites cscotta · 2010-08 · on “Robots vs People: Or why Android device marketing is just weird.”

It really is a shame that so much of the Android marketing has taken its cue from Verizon's techno-masculine Droid branding. Google was dead on with the Nexus One's "Web Meets Phone" ad. If you haven't seen it, it's worth watching - right at the center of Google's brief expressive / cute / minimalist advertising phase. Think back to the "Parisian Love" Super Bowl ad and the Motion Theory "Google Chrome" short. They're delightful. These shorts present Google as a very different company - one that's personal, bright, and helpful. Much of this work is coming from (or commissioned by) a division called Creative Lab that's largely independent from the majority of Google's culture and management s

Cites btilly · 2011-06 · on “For Google, iCloud Is Annoying; For Microsoft, It's A Humiliation”

Actually ou probably saw the very first Google ad on TV. It was a very cute ad for search. See [this video] for the ad.

Cites cwe · 2011-12 · on “What Path (V2) Should’ve Been”

This touches on what I see as a pretty big deal for social networks going forward, although Path is probably not the right app to solve the problem. We have been throwing all this data about ourselves into all these different apps for as long as 6-7 years now (much more intensively over the last 2 though), but don't have a meaningful way to browse through it, or even find anything in it. Timeline is another major step in this direction, but as of now still has a way to go. Everyone's talking about what these networks our doing with our data, but what are WE doing with our own data? I keep coming back to Google's Parisian Love commercial, if only we could have our own online history presented

Cites chaz · 2013-11 · on “This Google ad has moved people to tears across India and Pakistan”

Google's done several commercials, well before any of the recent furor. One of the first was "Parisian Love" which aired during the Superbowl in 2010. The more memorable one was "Dear Sophie" in 2011 which got a lot more coverage, and I believed that aired in the US as well. I'm not as cynical as you are about Google's motives here, but i would think that airing ads in the US would have far more of an impact on the US public and regulators than a foreign language ad in India. Parisian Love: [this video] Dear Sophie Lee: [LINK]

Cites netsharc · 2019-04 · on “Soon Google May Free You from Having to Think at All”

I want to write a short story (I know, I know, I'll get to it... someday!) that begins with the protagonist saying "OK Google, get me a girlfriend" and follows as Google's suggestions "prods" him to go to bars and events where he ends up meeting a girl, etc, etc. Like this ad [this video] but with the people not realizing that Google's suggestions lead them to their life situation. When I'm at a client's site we to go to an Italian restaurant across the street regularly. My Google Maps started suggesting other Italian places "because you like Italian.".

Cites fallenatreus · 2019-05 · on “Google – My Activity”

This looks like fb comment page than a hacker news one. So I just downloaded all of my search activity into nice JSON files, and now I am going to apply a bit of data science and magic stuff using Python and Node.JS and I will have a nice profile of myself for the past 11 years: 1) What kind of questions did I ask google? (beginning with how, when, where etc) - how do these questions connect to my personal and career development? 2) Apply some sentiment analysis using sentiment.js on the search terms and find out if the particular search term was positive, negative or neutral (this will give me a nice overview of my mood for each day I searched for the last one decade) 3) do some filtering a